Billions of people worldwide use social media! In addition, the number of users continues to rise rapidly, even in older society.
Young people in particular use social media intensively. Take Instagram, for example: 1.1 billion people use the social network every day (most of them via their smartphone)!
High degree of user interaction
You can communicate directly with your customers on social media. This gives you quick feedback on your products or services and allows you to adapt them even better to the needs of your customers.
Targeted customer approach
Social media make it possible to address specific target groups. Unlike with newspapers or on TV, you can determine exactly who you want to reach with your advertising message.
Involve customers in business processes
Social media give your company the opportunity to actively involve customers in business processes (e.g. market research, product development or customer support).
A well thought-out and creative social media strategy made by a global influencer agency forms the basis for powerful marketing in social media!